Gfi creative coordinator ann ittoop

Ann Ittoop

SENIOR CONTENT STRATEGIST, WEB & VIDEO

Ann helps drive GFI’s web and video content strategies.

Areas of expertise: content development, digital marketing, creative production

Ann joined GFI in June 2021 as a Creative Coordinator, later transitioning to Web Content Strategist in 2022. Now, as Senior Content Strategist, Web and Video, she collaborates across teams to shape GFI’s digital content strategy, ensuring web and video storytelling effectively supports the organization’s mission.

With nearly 15 years of experience in marketing and creative production, Ann specializes in content strategy, SEO, and multimedia storytelling. She also developed and now stewards GFI’s Web Content Maintenance program, ensuring the website remains a trusted, high-performing resource.

Outside of work, Ann is the creator of The Familiar Kitchen, a food blog where she shares family recipes from Kerala alongside her own creations. Through self-produced stories, photos, and videos, she celebrates her love for food and culture.

A storyteller at heart, Ann is always exploring new ways to bring ideas to life. When she’s not working, you’ll find her experimenting in the kitchen, relaxing with her husband and two cats, or savoring a cup of chaya.